Why am I spending hundreds of dollars on leads when other Realtors are getting them for free? This is one of the biggest pain points in real estate today and it’s completely valid. According to the 2024 NAR Technology Report , Realtors spend an average of $50–$250 per month on lead generation tools , and many say they aren’t satisfied with the quality. Paid leads are getting more competitive, more expensive, and often less responsive. But here’s the good news: Yes, you can generate real estate leads 100% for free , and yes, you can automate the process so that leads come in 24/7 without you lifting a finger . Thanks to free CRMs, AI tools, automation platforms, and new features released by social platforms, Realtors now have the power to build a full lead-generation engine without paying for ads, premium software, or monthly tools. This guide walks you through everything you need to build your own free automated lead system , even if you’re new or working on a tight b...
Why am I spending hundreds of dollars on leads when other Realtors are getting them for free? This is one of the biggest pain points in real estate today and it’s completely valid. According to the 2024 NAR Technology Report , Realtors spend an average of $50–$250 per month on lead generation tools , and many say they aren’t satisfied with the quality. Paid leads are getting more competitive, more expensive, and often less responsive. But here’s the good news: Yes, you can generate real estate leads 100% for free , and yes, you can automate the process so that leads come in 24/7 without you lifting a finger . Thanks to free CRMs, AI tools, automation platforms, and new features released by social platforms, Realtors now have the power to build a full lead-generation engine without paying for ads, premium software, or monthly tools. This guide walks you through everything you need to build your own free automated lead system , even if you’re new or working on a tight b...