How to Generate Real Estate Leads using A Website Your real estate website isn’t just a digital business card it’s one of the most powerful tools you have for attracting, capturing, and converting leads. But if it's not set up strategically, you might be missing out on dozens (or hundreds) of opportunities each month. In this guide, we’ll show you how to transform your real estate website into a lead generating machine by implementing key tools, features, and strategies used by top performing agents. Whether you're just getting started or looking to optimize an existing site, this article will help you understand what works and how to put it into action. Bonus : We’ll also link out to in depth guides on each feature so you can take your site to the next level step-by-step. 1. Start With Lead Capture Tools That Actually Work You can’t turn visitors into leads if you don’t have tools that capture their information. From contact forms to AI powered chatbots, your website needs...
Why Your Real Estate Website needs a Sticky Lead Form You’ve got a beautiful real estate website. The listings are up, the design is modern, and traffic is finally rolling in. But here’s a question how easy is it for someone to contact you right now , from any page on your site? If the answer is, “They have to scroll back up,” or “It’s on the contact page,” you might be losing leads. That’s where sticky lead forms come in and why every modern real estate site should be using one. In this article, we’ll break down what sticky lead forms are, how they work, and how you can use them to capture more leads without annoying your visitors. If you’re an agent, broker, or site owner, this simple feature can make a measurable difference. 1. What is a Sticky Lead Form? A sticky lead form is a contact or inquiry form that stays “stuck” to the screen as the user scrolls through your website. It’s always visible often positioned in the corner, on the side, or as a floating button so users can reach...